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What you need to know in advertising today

Everything that you need to know in advertising today.

The new Discover section within Facebook Messenger

The platform is rolling out a new section within Facebook Messenger, "Discover on Messenger," where users can browse and find bots, nearby places and businesses and message them.

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To read more about Facebook's latest attempt to get both brands and people talking to bots on Messenger, click here.

In other news:

Facebook easily coasted to 2 billion users, but the joy ride may be coming to an end.Now that Facebook is used by roughly two-thirds of the world's population with internet access, its days of easy growth are nearing an end.

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Snapchat now lets you make your own geofilters without leaving the app. The move is a step that could help parent company Snap Inc. boost its non-advertising revenue.

Cheap digital TV packages are cannibals — and could push traditional TV to its worst subscriber losses on record.Anew report from UBS analysts on Tuesday said that the “availability of cheap live streaming alternatives” is contributing to more people canceling traditional packages.

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Twitter has hired a new VP of inclusion and diversity.Candi Castleberry-Singleton has had prior stints in the fields of diversity and inclusion at Motorola and Sun Microsystems.

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